6 reasons why all companies should be using email marketing!

6 reasons why all companies should be using professional e-mail marketing newsletters!

Posted on June 29, 2010 by rbenjaminblair

Increase Communications with your customer Email newsletters can be sent more often than paper letters or mailers. E-mail marketing puts you in customers’ in-boxes more accurately than regular email, so more people see your message, and you stay in contact with those that want to be in contact with you.

Targeting specific customers Exposed Media Solutions can help you track and analyze your customer demographics so we can create smaller customer list based on individual interest. We can then send relevant and targeted messages directly to them. Database fragmenting has been known to increase response rates by over 200%.

Increase internal referrals effortlessly Experts agree, word of mouth advertising is one of the most effective ways to grow a customer base. An effective email marketing campaign has all of your companies information, and its super easy to forward. Your loyal customers can give their friends and contacts (new prospects for you) a peek at your business.. It’s easy for these prospects to sign up for your email list and social marketing directly from your website, and through regular communication, you’ll turn those interested prospects into additional loyal customers.

Call to action and get immediate response Exposed media solutions can send and track specific campaigns. You can schedule email delivery to your customers when your audience is most likely to check email, so you’ll increase the likelihood they’ll read it, keep it, and take action.

Keep track of who reads and what they respond to. See who is opening and reading your emails, who is sending and forwarding them to their friends. We keep track of and even who opened which links in your emails so you know what gets the best response and what you need to resend.

Its an Eco-friendly way to reach out Here at Exposed Media Solutions, we are doing everything we can to help protect our environment. Our services allow our clients to reach out to their customers and generate new prospects digitally so as to preserve our earths natural resources.